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Unhealthy Metaphors

by Neil Andersen In Metaphors We Live By, cognitive linguist George Lakoff explains that most of our language is metaphorical. This is especially true when we are discussing abstract ideas rather than concrete ideas. Concretely, we can say that someone is shovelling manure when in a barn, but abstractly, we …

“Hijab Hoax” Case Study

by Michelle Solomon and Neil Andersen Because the primary function of media is to communicate culture, media literacy is a wonderfully compelling blend of media studies and cultural studies. The Hijab Hoax news story case study is exactly that blend, and it provides rich learning opportunities. We have packaged the …

A Tale of Two Audiences

Many people are concerned about the ramifications of a Donald Trump presidency. What was once considered a laughable long shot by a TV celebrity has become serious politics. Talk show hosts have stopped joking as the candidate has himself committed serial gaffes that outstrip writers’ imaginations. Yet the campaign juggernauts …

What is media literacy?

Media literacy is the knowledge and skills necessary to understand and use the codes and conventions of a wide variety of media forms and genres appropriately, nurse effectively and ethically. Media literacy educators worldwide use frameworks of varying form and sophistication to scaffold student learning. Below is a collection of …