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Unhealthy Metaphors

by Neil Andersen In Metaphors We Live By, cognitive linguist George Lakoff explains that most of our language is metaphorical. This is especially true when we are discussing abstract ideas rather than concrete ideas. Concretely, we can say that someone is shovelling manure when in a barn, but abstractly, we …

Double-Standards—Triple Standards

We have created—and are living with the consequences of—a 3-tiered content standards for video. The standards differences have created and impacted artistic and business conditions and have profoundly affected our consumption behaviours, yet remain largely invisible and unexamined. Broadcast standards were established soon after commercial radio began and were extended …