The ad featured here lends itself to several avenues of investigation, starting with obvious methods of basic deconstruction, to larger issues of cultural representation.
It’s always good as a teacher to revisit the ground upon which you have previously tread (1) and to reflect upon the extent to which you have dug below the surface, shifted direction, or gone in circles. So when I was asked to update an article that I wrote about cartoons (2) three years ago, I thought it would be, if nothing else, edifying. In doing so, I discovered that over the course of that time, I haven’t changed my attitude towards cartoons but actually feel stronger about their potential use in the classroom. But I have learned a few things!
A 3-Week Unit for Grade 9 (Academic)
Teachers are often reluctant to admit it, but one of the most common reasons why many are hesitant to bring media work into their courses is their fear of appearing to know less than their students.
Creating the Movie Poster
Advocates for the inclusion in the curriculum of comics and graphic novels as ‘literary’ works are no doubt right about their potential to engage young readers, and perhaps even reluctant ones. Research so far indicates that students are attracted to their use in school curricula.
True popular culture (not necessarily the mainstream, commercial products that call themselves ‘pop culture’) is made from within and below, not imposed from within or above. It is always a culture of conflict and resistance, involving the struggle to make social meanings that are in the interests of the subordinate (ie, those without power). The victories, however limited, in this struggle produce popular pleasure.
How knowledgeable am I as a teacher on the subject of comics? What do I need to know to be able to teach students effectively; what skills would be required for me to facilitate the practical application of that knowledge? How do I acquire that knowledge and those skills?
Demonstrate an understanding of a variety of media texts; Understanding Media Texts
Identify some media forms and explain how the conventions and techniques associated with them used to create meaning; Understanding Forms, Conventions, and Techniques
Exploring Payback Time is a 30-minute AML podcast that explores the song’s issues, codes and conventions through an interview with King Cosmos. The Payback Time Study Guide provides lesson ideas and the lyrics.