• Media AQ Part 1: Spring Offering!

    Media Studies AQ Part 1: Spring Session! We hope you’ll join us for the spring session of the Media Studies Additional Qualifications Course, Part I. The TDSB will be subsidizing the AQ for teachers in the board (register through Key to Learn). The AQ is open to all teachers in …

  • Representation and White Supremacy in Canada

    by, M. Keats & M. Solomon  Our February 5, 2018 #K12Media chat focused on representation. We focused primarily on the Media Studies definition of representation and included recent examples from the Dr. Martin Luther King Superbowl ad. The definition of representation we used comes from “Queensland Senior English”: There are …

  • “Hijab Hoax” Case Study

    by Michelle Solomon and Neil Andersen Because the primary function of media is to communicate culture, media literacy is a wonderfully compelling blend of media studies and cultural studies. The Hijab Hoax news story case study is exactly that blend, and it provides rich learning opportunities. We have packaged the …

  • Media Literacy Week, 2017

    It’s Media Literacy Week! The AML is at BIT17’s Minds on Media again this year to talk about Media Literacy and Global/21st Century Competencies. We hope you’ll join us, but if you miss it you can access the slides here. Take a look at some of our recent posts for …

  • Media Environment Scavenger Hunt

    by Neil Andersen and Chelsea Attwell It is useful and fun to think about media in broader terms than books, websites or news. The environment that our students learn in provides rich learning opportunities. For young children this may seem like a challenging notion, but the exploration of environments in …

  • What is your emoji-name?

    by Neil Andersen 🤐👁️🙏⌨️🏊👨‍🍳🎶🍫 Emojis are ideograms and smileys used in electronic messages and Web pages. (Wikipedia) Their uses are growing rapidly, especially in texting, to graphically represent ideas and emotions. There are hundreds of emojis, with more being added. What might students learn from researching and developing their own …

  • Why does music make us cry?

    Medial literacy’s great gift to society—a hallmark of the work of Marshal McLuhan and Ted Carpenter—is its willingness to take popular culture seriously; to expose it to the same rigours of critical thinking that have been exercised on ‘great’ works such as the Christian Bible or Hamlet. Malcolm Gladwell extends …

  • Agency and Privacy

    Agency is knowledge in action. The AML has worked with two sets of students to produce an ongoing series of EULAs in Plain Language. First, sickness we identified the most-used media apps or services. Then, we asked volunteer law students (Pro-Bono Students of Canada) to identify EULA passages that put users at risk and translate these …

  • A Tale of Two Audiences

    Many people are concerned about the ramifications of a Donald Trump presidency. What was once considered a laughable long shot by a TV celebrity has become serious politics. Talk show hosts have stopped joking as the candidate has himself committed serial gaffes that outstrip writers’ imaginations. Yet the campaign juggernauts …

  • From Memphis to Missouri: Voices and Echoes

    Blog post by Laurie Townshend with extension activities by Michelle Solomon The U.S. Civil Rights Movement reached a peak in the 1960’s with widespread reactions to systemic racism boiling over into protests that were both violent and non-violent. At the heart of these protests that marked an entire era in …

Fall 2018 Media Studies Additional Qualifications Course

Media Literacy is the most important skill. Teaching #medialiteracy is fun and rewarding! Learn to integrate critical thinking about literature, pop culture, social and informational media, and digital technologies into Secondary English and Grades K-8 cross-curricula. Explore how production (image, video, audio, GSuite) can enhance and support reading, writing, speaking, …

Analyze the “New” Anthem

by Diana Maliszewski Media literacy can be most impactful when the media texts chosen for study are items that students interact with daily, often without much consideration. The Canadian national anthem, “O Canada”, is just such a media text. Asking pertinent questions that promote critical thinking can lead to fascinating …

New Teacher Fun Slide Deck

These slides (click here) were part of a presentation by AML Director Diana Maliszewski for newly-hired permanent contract teachers in the Toronto District School Board during their Beginning Teacher Summer Institute. Often, new teachers are uncertain about how to approach teaching media literacy outside of some older approaches (i.e. examining …

Using Memes in the Classroom: Prompts and Considerations

By Diana Maliszewski – Note: a version of this blog post initially appeared December 7, 2015 on https://mondaymollymusings.blogspot.com/2015/12/memes-from-twitter-inspiration-to.html Memes are fascinating media texts, accessible for many and used frequently. Several definitions exist. According to Neil Andersen, president of the Association of Media Literacy, “A meme (meem) is a unit of cultural …

Students First: The Health Curriculum Debate

One of media literacy’s strengths is its ability to explore ideas from multiple perspectives. So let’s employ a strategy pioneered by Marshall McLuhan, Canada’s foremost media educator: substitution. Let’s substitute the Ontario government’s parental consultations on its Health curriculum with other governmental policies affecting children. The Health curriculum issues are …

Ethical Choices and Voices

There is a long-ignored, newly-recognized ‘holy grail’ in technical education and its home can be found in media literacy education. IT has …